FOR THE WOMEN NAVIGATING THE MESSY MIDDLE
The Great Midlife Maze
A board game that helps you remember who you are — through play, reflection, and the conversations that only happen when you stop trying so hard.
Your zero-payment pledge guarantees your copy from the limited first run of only 50 boxes
at the exclusive supporter price of $147 (retailing later at $197)..
This is For YOU…
You’ve spent years being the capable one. You’ve mastered every role, met every expectation, built a life that works. Yet somewhere along the way, you lost touch with who you actually are underneath it all.
You know something needs to change, but you can’t quite name what it is yet. What you want now isn’t louder or more — it’s real. Conversations that go beneath the surface. Space to finally breathe. A spark of curiosity again.
| ✦ | You’ve been taking care of everyone else for so long, you forgot what you actually want |
| ✦ | You’ve built a life that looks good on paper, but you feel invisible inside it |
| ✦ | You’ve stopped sharing what you really think because it’s easier to stay quiet |
| ✦ | The dreams you had feel distant, and you’re not sure which ones are still yours |
| ✦ | You’re done pretending everything is fine when it isn’t |
| ✦ | You want real conversation — not small talk, not advice, just honesty |
Midlife doesn’t ask you to reinvent.
It asks you to remember.
Imagine a Different Saturday Evening
You’ve pushed the dinner plates aside and spread the game across the kitchen table. Three of your friends are here — the ones who get it, who’ve been through their own versions of the same unraveling.
Someone rolls the dice. Laughter erupts when a Surprise card asks who’s most likely to pack up their life, disappear, and buy a Tuscan vineyard.
Then someone else lands on a Soul Key and reads the prompt aloud. The room goes quiet. She pauses before answering. Then she starts talking — about the version of herself she’s been trying to get back to, the one she lost somewhere between raising kids and building a career. Another woman nods, tears in her eyes. “Me too,” she whispers.
And suddenly, you’re not just playing a game. You’re being seen. You’re being held. You’re remembering — together — that you were never meant to walk this path alone.
I didn’t think I had anything to say,
but the prompts opened something up.
Tanja S.
Why I Created The Maze
Most midlife spaces want to fix you, coach you, or push you toward reinvention.
My name is Alenka, and I know those spaces well because I went looking for them when my own life felt out of sync. From the outside, everything looked fine, and there was no massive crisis to point to. But on the inside, the question wouldn’t go away: “Is this really it?” I spent years trying to do more, achieve more, and fix myself. It took a long time to realize that turning down the external noise was the only way to actually hear what I needed.
We don’t need another workbook or a checklist for changing our lives. We need a container for the wisdom, questions, and deep remembering of who we are beneath it all.
That’s why I spent the last year building this physical tool. The Maze isn’t here to coach you or fix you. It invites you to experience yourself again. To play. To let insight arrive the way it always does in real life — in laughter, in quiet reflection, in conversation with others who get it.
I didn’t create it to teach or lead. I built it because I needed it. And I know I’m not the only one.
Inside the Maze
Every card feels like a conversation with your own wisdom. Sometimes you’ll laugh out loud. Sometimes you’ll pause and just breathe.
Through each turn, you begin to see patterns, memories, and truths that were waiting to be noticed. The Maze becomes a gathering — a space where stories meet, where women see themselves in one another’s words, and where connection feels easy again.
You uncover pieces of yourself that were never really lost — only tucked away for safekeeping. And in the sharing of those discoveries, you remember that you were never meant to walk this path alone.
The Maze always reveals
what you’re meant to remember.
Here’s How It Works
Play is one of the brain’s most natural gateways to change. When we play, we lower the walls of logic and resistance — the parts that overthink, overanalyze, and hold tight to old stories.
Transformation doesn’t always happen through effort. Sometimes it happens through wonder, through a turn, a laugh, a shared moment that reveals what’s been waiting to be remembered.
1 | Find Your Thread
You don’t just start playing blindly; you choose a theme that is currently calling to you—giving your entire session a specific intention to follow.
2 | Navigate the Winding Path
The board physically twists, turns, and offers choice points or unexpected portals. There is no straight line—the path forces you to pause, pivot, and choose.
3 | Gather the Keys
As you navigate, you collect Keys that unlock deep reflection prompts. These questions spark the raw, unplanned conversations and self-reflections standard self-help never quite reaches.
4 | Welcome the Unexpected
Scattered throughout are surprise cards that offer collective breathing room. These shared moments shift the energy, letting you connect, laugh, or simply pause together.
You’ve created something
that made me pause and finally listen to myself.
Susan B.
Inside the Maze, you are the Key Keeper.
This board game doesn’t give you answers, because you don’t need to be coached.
The answers are already inside you, waiting to be unlocked.
As you walk the path and gather the Soul Keys, you step into your true role: The Key Keeper.
You are the only one who holds the wisdom to unlock your next chapter, your fire, and your truth.
By the Time You Close the Box…
You will have clarity on which dreams are still yours — and which ones you’ve been carrying for someone else
You will have full permission to reclaim the parts of yourself you edited out over the years just to keep the peace
You will find the perfect words to finally say out loud what has been sitting heavily in your chest for months (or years).
You’ll see a clear path out of the “shoulds” so you start living by what’s actually true for you
You’ll feel the deep relief of realizing that you’re not the only one who has been secretly questioning, dismantling, or quietly planning her next act.
This isn’t a workbook you finish and forget.
It’s a practice that stays with you.
Ways to Experience The Maze
Because the path to inner wisdom is even more powerful when shared, The Maze is designed to adapt to wherever you need a moment of collective pause, reflection, and true connection.
With Friends & Inner Circles
For Book Clubs & Support Circles
Skip the small talk. Bring it to your next dinner party, wine night, or weekend getaway to spark the kind of deep, laughter-filled conversations that stay with you long after the night ends.
Shake up your regular routine. Whether it’s a traditional book club, a women’s health circle, or an NGO support group, the game provides a structured yet soulful way to share personal insights, and navigate life’s transitions together.
On Your Own
As a Meaningful Gift
Use it as a personal ritual. A quiet evening to yourself to untangle your thoughts, listen to your inner voice, and check in on who you are beneath the daily roles.
Give something that lasts. It is a beautiful, intentional gift for a milestone birthday, a friend navigating a major life transition, or anyone ready to reclaim their spark.
What You’ll Receive
Everything you need to play, again and again—whether you gather a whole circle of women around the table, share it with a single friend, or explore the keys entirely on your own.
The Maze Board
A winding path that mirrors the way life actually moves — not in straight lines, but through turns, portals, and unexpected openings.
The Game Guide
Your companion for the journey. It guides your setup, introduces the rules of play, and helps you easily navigate the flow of the game.
The Key Prompts
The heart of the conversation. A dedicated booklet holding 12 reflective prompts for every Key to anchor your self-discovery and personal reflection.
32 Quests
Your chosen path. Each card represents a unique life theme—a personal journey and an invitation to look closer at your own story.
24 Keys
The shifts in perspective. Designed to explore different, deeper aspects of your chosen theme across eight distinct vaults of life.
48 Surprise Cards
The unexpected moments. Some make you laugh, some make you pause—all of them shift something in the room, in the moment, in you.
Die, Pawns & Pouch
A marble-finish die, six wooden pawns, and a canvas pouch. Everything you need to open the box and start playing right away.
The Quest Journal*
Your personal space for deeper reflection. Download and print as many copies as you need for yourself or your guests.
The Host’s Guide*
Your guide to preparing and playing with friends, community circles, or group sessions. It helps you easily set the stage, welcome your guests, and tailor the experience to suit your specific group.
*Free digital companions, instantly unlocked via the QR code in your game box.
Such an incredible experience.
I didn’t expect to laugh this much and still walk away feeling seen.
Farah J.
Your Invitation Into the Maze
Your $0 pledge today is a vote of confidence that helps bring this project to life. By supporting this vision early, you secure your spot to receive a copy from our first run of only 50 boxes, locking in your exclusive founding price without being charged today. Here is what is waiting for you:
The Great Midlife Maze Physical Board Game — A first-edition copy at the $147 Founders Price (before it goes to the $197 retail price).
The Print-at-Home Digital Edition — The full PDF version sent straight to your inbox immediately after payment so you can play while the physical boxes are being made.
Behind-the-Scenes Updates — Weekly posts delivered straight to your inbox via Substack, where you can watch the manufacturing unfold, read the design journey, and vote on final decisions.
Your Founders Price: $147
Pay $0 Today
Questions You Might Have
Because this is a limited first-edition physical printing, we are using a pledge system to reserve inventory. You will go through a quick checkout to register your shipping address, but you pay $0 today. You are simply placing a serious intent-to-buy order, securing one of the boxes from our first print run at the exclusive Founding price of $147 (saving $50 off the future retail price).
You pay $0 today. Your pledge secures your physical box from the first print run and locks in your “Founding” discount ($147 instead of $197). You will receive an invoice to complete your payment later this summer when the formal pre-sale opens, ahead of our planned September 2026 production.
Production begins in September 2026.
When you place your $0 pledge today, your email is added to our Substack updates. While the game is being printed, you will receive manufacturing updates, behind-the-scenes proofs, and opportunities to vote on final design decisions. You aren’t just waiting for a box—you are helping shape the final edition.
The downloadable PDF version of the game will be sent straight to your inbox later this summer, the moment the formal pre-sale opens and your invoice is processed. This allows you to print and play the game immediately while you wait for your physical box to arrive.
Absolutely. The Maze was designed to meet you wherever you are. While it creates beautiful, unmasked conversations with a circle of women, it functions perfectly as a quiet solo evening ritual. Many Key Keepers use it alongside their journal, a cup of tea, and a candle as a tool for personal reflection.
The Maze Is Waiting
Somewhere deep down, you already know this is for you. Not because it promises easy answers, but because it creates a space to slow down, ask the real questions, and reconnect with your own wisdom.
The path isn’t meant to be walked in a rush. It’s an invitation to pause, look closer, and honor the season of life you are in right now.
Step in. Let the game reveal what you’re meant to remember. And see what awakens when you finally give yourself permission to play.
I can’t wait to meet you inside,
The Maze Keeper
P.S. Remember, space in this first-edition printing is limited to 50 boxes. By placing your $0 pledge today, you secure your copy of the physical box and ensure you’ll be among the very first to hold it. You’ll also lock in the $147 Founders Price and join me on Substack for the behind-the-scenes journey as we bring this game to life.